March 29, 2020 Just a quick note to remind everyone that using all caps in the email subject line is a sign of SPAM - and can negatively affect your email delivery.
I have seen a number of group emails go out with the Subject line: COVID-19 UPDATE.
I have also seen an increase in bounces due to these same messages being treated as spam. It is an unfortunate fact of spammers and spam algorithms that would take advantage of this phrase. It is happening though.
We suggest you alter your outbound email subject line to something else, maybe : Club News regarding hours...... or 'Revised tennis camp schedule'......
I hope this helps!
- Charlie Ruddy
CEO, Foundation Tennis